Read more | Why chatbots are key to the future of business intelligence Brands can print the messenger scan codes into their flyers or presentations and you just have to connect the code to an AI chatbot that offers users with a free download. The best part is- you just need the FB Messenger app to start using them, which almost every user already has. These chats can be connected with any chatbot platform. You can scan them by using the Facebook Messenger and they immediately open a messenger chat of the particular brand. This allows users to connect to any brand in a relatively easy way. Messenger scan codes on Facebook are just like QR codes. Meanwhile, the user gets helpful information about particular products and services, too.Ĭlick-to-messenger ads example. When a visitor clicks your ad, it immediately starts a messenger conversation which allows you to capture the contact information. Instead of leveraging traditional ads, you can rely on click-to Messenger ads instead. They will get the same experience regardless of whether they choose WhatsApp, Facebook Messenger, SMS or webchat. All thanks to the Omni-channel experience, chatbots can interact well regardless of the digital channel your users communicate from. Besides solving a problem in satisfying the needs of customers, chatbots do it all.Īs chatbots are integrated with APIs or web services, they easily offer instant and customised solutions to user queries. Īsking a question and getting relevant answers is the first step of any communication. The Facebook chatbot is an excellent example of AI chatbots working well to drive customer experiences for e-commerce stores. ? You might be interested | E-commerce App: Why and how to create one for your online store This is a proven method that considerably reduces cart abandonment rate and increases conversions. You can also program chatbots to attach discount coupons to entice the customers who abandoned their cart often. This makes for a better option than emails where customers have to move to the site to complete their checkout process.Ī chat facilitates a personalised route for a particular conversion. It allows them to make a direct purchase within the messenger without moving to the website. ![]() A well-integrated chatbot can send automatic cart reminders to customers. Optimising your store for better site navigation is the best way to tackle this, but chatbots can also help you to guide your customers to the right product categories.Įcommerce chatbots also lower the abandonment rate by reaching out to customers directly. Surveys show that customers consider customer experience is a significant factor that drives their purchasing decisions. There are several reasons why customers abandon their carts and the major one among them can be poor site navigation. ![]() Ĭhatbots can help you qualify your leads and detect where a customer is in their sales funnel. This strategy is quite easy and can be integrated with your already existing lead nurturing strategies. Meanwhile, your sales executives can come in and close the deal easily. The bot will do the work of bringing leads and picking the right products and services for them. The great way to qualify your leads is by using a live chat with a real person along with the bot. Here, the bot looks similar to a live chat box and users would mostly engage with it. Program set of Q&A sessions to figure out where a customer is in their sales funnel. ![]() So, why not have a chatbot do it for you. While it’s worth the results, it is not easy. Lead management can be a headache, as it requires continuous nurturing. The best thing about chatbots are, they can even qualify the leads for you. This approach not only saves time, but it also facilitates independent and hassle-free shopping experience having a positive impact on conversion. The chatbots identify customer requirements through questions and offer the right recommendations. This is where AI-powered chatbots prove to be a helpful asset by offering stage by stage guidance during their shopping journey. At times, an abundance in choice of products can be overwhelming for customers, and this might interrupt the regular flow of the conversion funnel.
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